Skip to content Skip to footer

Jackson State’s Travis Hunter signs multi-year NIL deal with digital banking company

Photo credit: HBCU Buzz

Travis Hunter, who is regarded as the No. 2 recruit in the 2022 class, had a last second change of heart when he decided to join Hall of Famer Deion Sanders at Jackson State, when many suspected he would commit to Florida State.

Now, since that’s in the past, Hunter is moving forward and taking full advantage of his potential to make money.

Hunter, who is the highest-ranked recruit to commit to an HBCU, signed a multi-year deal with Greenwood, a digital banking platform that serves Black and Latino individuals and businesses. The company’s goal is to help minorities become financially free through community building, financial services, and career advancement.

“By choosing to join forces with Greenwood, I am again highlighting the strength of the Black community in collaborating and partnering,” Hunter said in a press release, via “I want the next generation to feel empowered to make the right choices and support Black businesses and Black excellence. I’m inspired by what Greenwood is doing to support financial freedom for minorities.”

The terms of Hunter’s deal with the company have not been disclosed just yet, however, he is expected to launch a campaign called, “Choose Black”, and will work closely with Black businesses, schools, and different causes. Hunter, who is expected to be a brand ambassador, will also do his own personal banking with Greenwood.

Hunter, a star wide receiver, has one million followers on his social media platforms, and will be instrumental on the field for Jackson State this upcoming season.