Back in Dec. 2021, Jackson State quarterback Shedeur Sanders was one of the faces of Tom Brady’s apparel brand’s inaugural campaign. Now, the legendary NFL quarterback is turning to Sanders to become the first ambassador of BRADY.
Women’s Wear Daily reported that Sanders will help the BRADY brand expand in college sports. So far this season, Sanders – who is the son of Hall of Famer Deion Sanders – has 1,713 passing yards with 17 touchdowns and only two interceptions.
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Sanders spoke to Women’s Wear Daily in an exclusive interview.
“Tom Brady is a person that I look up to and I really adore,” Sanders told WWD. “He’s one of those people that’s just really down to earth, so with every deal and everything that I’m doing with my own brand, we like doing things that are real and that are genuine, so it’s a perfect fit — being able to have the opportunity to get this deal done and to be able to represent their company like that is really amazing.”
Sanders is expected to appear in ad campaigns for the BRADY brand and he will assist in the company’s new launches. He will also sport the brand’s gear when he makes public appearances.
Sanders said that he wanted to expand on his partnership with the BRADY brand because it fits his own style. He says that his favorite gear to wear includes simple black t-shirts, as well as the brand’s sweatsuits.
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“I like wearing chill clothes,” Sanders told the website. “I like wearing cozy stuff and when it’s time to dress up, I like looking sharp. Everything that I wear, that’s basically what [Brady] has. The quality is amazing and that’s what I look for with the clothing.”
BRADY, which launched in January, offers t-shirts, polos, sweatshirts, shorts, sweatpants, jackets, and underwear. They also have gear for the gym. You can purchase gear from the BRADY brand on its website and at Nordstrom.
