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Greg Schiano says Rutgers football will need ‘millions’ annually to compete in NIL era

Greg Schiano
Photo credit: USA Today

In order to compete in the Big Ten, Rutgers head football coach Greg Schiano knows that the program needs to be properly funded in the ever-changing world of NIL.

“We have four months to raise the money we need before other teams start poaching our best players,” Schiano told fans Thursday at a meeting of the university’s Touchdown Club.

Schiano also spoke to Steve Politi of NJ Advance Media and admitted that it will cost Rutgers “millions” of dollars in order to compete during the NIL landscape.

“This is the cost of doing business in the Big Ten conference if you want to be a competitive and a championship team,” Schiano said during the interview. “I understand that people might not like it, but that’s what it is.”

Rutgers isn’t the only school struggling to adapt to NIL.

Ohio State’s football coach Ryan Day said back in June that the Buckeyes will need $13 million annually in order to compete with the other major programs in college football.

“If the speed limit’s 45 miles per hour, and you drive 45 miles per hour, a lot of people are going to pass you by,” Day said, per “If you go too fast, you’re going to get pulled over.”

Day continued: “I’ve come to the realization that every year there’s going to be big-time challenges and that’s just part of the job. I totally embraced that right off the bat. It’s been like that every year since. And I get it, there’s a lot that comes with being a head coach in college football and certainly at Ohio State. I think the big thing in the NIL space that’s been the biggest challenge is finding what’s right for Ohio State.”

Rutgers will kick off the 2022-23 college football season against Boston College on Sept. 3.