iFOLIO is making headwaves in NIL with Georgia Tech women’s hoops student-athletes.
The company recently announced that it signed senior Cameron Swartz, and freshmen Tonie Morgan, Kayla Blackshear, and Kara Dunn to NIL deals. Each iFOLIO NIL ambassador will receive $5,000 in combined payment and athlete website services for the next four years to help them market their brand in their sports and business career.
RELATED: Georgia Tech-focused NIL collective ‘The Tech Way’ launches
In return, iFOLIO expects the four student-athletes to market the company on social media.
iFOLIO, a female founded tech company, chose the Georgia Tech women’s basketball players to kick start a program that is expected to empower college athletes and bring their voices to iFOLIO’s social community.
Jean Marie Richardson, iFOLIO Founder and CEO, is also an alum of Georgia Tech.
RELATED: Urban Outfitters ink 29 Division I student-athletes to NIL deals
“I’m excited about the future for sports and for digital marketing. Our goal is for each athlete to build their brand and bring their voices to iFOLIO’s community,” Richardson said in a statement.
Schwartz, Morgan, Blackshear and Dunn all made an appearance at iFOLIO’s headquarters back on February 13 for a signing day ceremony, which is where they formally announced their participation in the NIL program.
