Livvy Dunne’s endorsement of AI product sparks debate on ethics in NIL

LSU gymnast Livvy Dunne's endorsement of an artificial intelligence product on her social media platforms as part of a NIL deal, has sparked debate about whether college athletic programs should provide clearer guidance regarding ethical standards when athletes earn money from NIL contracts. LSU released a written statement cautioning students to be careful when using…

March 10, 20230Comments

ByMichelle Newblom

Financial Finesse announces launch of NIL Long Game, a financial literary program

Financial Finesse, the nation's foremost independent provider of financial wellness coaching, announced the launch of NIL Long Game on Tuesday. NIL Long Game is available for free to colleges, universities, and student-athletes in the United States. It’s a comprehensive online financial literacy certification program that is now available as a standalone digital platform. RELATED: Student-athletes…

March 8, 20230Comments

ByMichelle Newblom

Banner College College NIL Deals

Auburn baseball stars Ike Irish, Chris Stanfield ink deals with local restaurant

Kevin Tudhope, owner of Baumhower's Victory Grille, is a long-time Auburn sports fan who's been taking advantage of NIL deals to directly support a few different sports teams. He’s just added baseball to the mix, recently announcing deals with freshman baseball players, Ike Irish and Chris Stanfield. Signed players get to eat for free at…

March 7, 20230Comments

ByMichelle Newblom

College College Industry

Notre Dame great Muffet McGraw says college athletes want ‘instant gratification’ in NIL era

Not everyone is pleased or excited about the continued development of NIL in college sports. Notre Dame legend and Basketball Hall of Famer Muffet McGraw didn’t shy away from sharing her thoughts regarding NIL in a recent interview. “I hate where we are right now as a sport. I think college athletics is really in…

March 3, 20230Comments

ByMichelle Newblom

College College NIL Deals

The Grove Collective signs Ole Miss transfer quarterbacks to NIL deals

Two Ole Miss transfer quarterbacks have inked deals with The Grove Collective. Spencer Sanders and Walker Howard will compete with current Ole Miss quarterback, Jaxson Dart, for the starting position in the Rebels offense this spring. At the beginning of the 2022 offseason, Dart was the only scholarship quarterback on the Ole Miss roster, following…

February 24, 20230Comments

ByMichelle Newblom

Banner College College Industry

‘NIL is a monster out there,’ Texas Longhorns swimming coach says

Texas Longhorns men’s swimming and diving head coach Eddie Reese entered the coaching ranks in 1967. He’s seen first-hand how the landscape has changed, for the better and for the worse. One major concern he has right now is the large role NIL will play in the future of college sports. RELATED: Texas football players sign…

February 22, 20230Comments

ByMichelle Newblom

College College Industry

Bryce Young had ‘ungodly’ NIL numbers during his time with Alabama

College football players no longer need to wait until they get drafted to start making some serious money. Look at Alabama quarterback Bryce Young for instance -- he had an NIL worth around $3.5 million. RELATED: NOBULL signs Bryce Young, Josh Downs, Brock Bowers, Will Levis to NIL deals NIL deals started coming in for…

February 17, 20230Comments

ByMichelle Newblom

Banner College College Industry

MOGL, Winona State partnership represents shift in NIL landscape

MOGL announced a significant partnership with Winona State University -- in collaboration with nutrition brand Force Factor -- that will provide cash compensation and product incentives to over 350 Warrior student-athletes. Created for athletes by athletes, MOGL is a leading provider of NIL technology and digital agency services. Division II and III student-athletes have so…

February 14, 20230Comments

ByMichelle Newblom

Banner College College Industry

UCF partners with Kingdom NIL to remain competitive within the Big 12

University of Central Florida reached a partnership with Kingdom NIL ahead of its first season in the Big 12 conference. UCF aims to stay competitive within the conference from the get-go, and the creation of the collective is a way to achieve that. “The goal year to year is to keep UCF as competitive as…

February 10, 20230Comments

ByMichelle Newblom

College College Industry

Randy Mazey wants people ‘excited’ about NIL, says it’s West Virginia’s ‘greatest opportunity’

West Virginia baseball coach Randy Mazey identified NIL as one of the greatest opportunities for the university’s future success. Where others see negatives, Mazey sees the formula for long-term growth, and he’s encouraging fans to become more involved. “As a state and as a fan base, we have the opportunity to control that to a…

February 9, 20230Comments

ByMichelle Newblom