Mattress Mack helps families of Houston Cougars attend NCAA Tournament through NIL

Jim McIngvale is making a difference through NIL at the University of Houston. McIngvale, also known as “Mattress Mack”, is impacting many Cougars on the men’s basketball team through a deal with Gallery Furniture. Players are able to access funds through the NIL deal to help pay for family members to attend the NCAA Tournament…

3 days ago0Comments

ByDan Canova

Banner College College Industry

Zak Zinter says Michigan ‘is gonna compete with anybody in the NIL game’

Michigan offensive lineman Zak Zinter recently announced his return to Ann Arbor for one more season, and based on his recent comments, NIL may have played a factor in his decision. “Compared to the millions that I’d be leaving on the table in the NFL -- I mean, you really couldn't compare the two,” Zinter…

3 days ago0Comments

ByDan Canova

College College NIL Deals

Tennessee’s Josiah-Jordan James locks in NIL deal with Dunkin’

Tennessee’s Josiah-Jordan James made a splash in NIL on the same day his Volunteers, the No. 4 seed in the East Region of the NCAA Tournament, squared off against Louisiana in a first-round matchup. James inked a NIL deal with Dunkin’, the company announced on Thursday afternoon. RELATED: Pringles celebrates March’s best mustaches through NIL…

3 days ago0Comments

ByDan Canova

College College Industry

Marquette names Madison Dunker as first on-campus NIL general manager

Marquette has a new leader running the show when it comes to name, image and likeness. Madison Dunker, a former Big East All-Academic women’s soccer player who played at Marquette, is officially the first full-time, on-campus general manager of Marquette athletics’ NIL program by Altius Sports Partners. RELATED: Marquette men’s basketball, Dave & Buster’s team…

4 days ago0Comments

ByDan Canova

College College NIL Deals

Buick’s ‘See Her Greatness’ campaign features college basketball’s biggest stars

Since 2011, General Motors has been a partner of the NCAA, but now that student-athletes in college athletics can profit off their name, image and likeness, the company decided to promote Buick through a campaign leading up to the NCAA Tournament. Aliyah Boston of South Carolina, Iowa’s Caitlin Clark, Stanford’s Cameron Brink, Azzi Fudd of…

March 15, 20230Comments

ByDan Canova

Banner College College Industry

Ohio State RB Miyan Williams joins Sean Clifford’s Limitless NIL for representation

Miyan Williams has no limit when it comes to NIL. On Monday, the Buckeyes star running back signed with Limitless NIL -- an agency founded by former Penn State quarterback Sean Clifford. Limitless NIL prides itself on being an agency “made for the players and founded by the players.” RELATED: Sean Clifford’s Limitless NIL set…

March 15, 20230Comments

ByDan Canova

Banner College College Industry

Triumph NIL announces National Bank as its official banking partner

Triumph NIL announced on Monday that it reached an agreement with National Bank to become the marketing agency’s official banking partner. “National Bank has been a strong partner with Triumph since inception and we’re pleased that they’ve expanded their support to become our official banking partner,” Robyn Jones, COO of Triumph, said in a statement.…

March 13, 20230Comments

ByDan Canova

Banner College College Industry

MarketPryce announces partnership with UCLA women’s basketball

Just two months after MarketPryce announced an exclusive NIL deal supporting the women’s basketball and softball teams at the University of Arizona, the online marketplace that facilitates marketing deals made another splash. MarketPryce announced a NIL partnership with the UCLA women’s basketball team by launching a TikTok challenge last Thursday. An onboarding session required the…

March 13, 20230Comments

ByDan Canova

Banner College College NIL Deals

Gonzaga’s Drew Timme partners with Beats by Dre

Add yet another NIL deal to Drew Timme’s portfolio. The Gonzaga men’s basketball star announced last Thursday that he partnered with Beats by Dre and as part of the deal, Timme gifted every single one of his teammates a pair of headphones. RELATED: Gonzaga’s Drew Timme gives insight on NIL: ‘Opens up more doors in…

March 13, 20230Comments

ByDan Canova

College College Industry

Urban Meyer supports college athletes making money, but wonders ‘what the future’ holds

Urban Meyer isn’t too happy with how NIL is affecting recruiting. Meyer, who previously coached football at Florida and Ohio State, admitted that he would have to “adapt” to the college football landscape now that NIL is such a huge factor when it comes to recruiting. Meyer also said that he isn’t happy to hear…

March 6, 20230Comments

ByDan Canova